Streamlining Digital Asset Management for Moddex with the HIVO Platform
Moddex, a leader in modular handrail and balustrade systems, faced significant challenges managing its growing library of digital assets. With marketing campaigns, technical documentation, product renders, and sales materials spread across various platforms and departments, inefficiencies began to surface. Teams struggled with accessing the latest versions of files, maintaining consistent branding, and collaborating effectively across their marketing, content, client access, and sales functions. To address these issues, Moddex turned to HIVO Digital Asset Management (DAM) for a streamlined, centralised solution.
Challenge
Before adopting HIVO, Moddex's workflow was hindered by decentralised storage and inconsistent file management practices. Marketing and content teams often spent excessive time searching for the correct assets, while sales teams struggled to find updated materials for client presentations. Clients lacked immediate access to essential technical documents, such as AutoCAD drawings or product specification sheets, leading to delays and missed opportunities. Additionally, remote and field-based staff faced accessibility issues, further complicating collaboration and increasing reliance on email attachments or third-party file-sharing tools.
Solution
HIVO transformed the way Moddex manages its digital assets by providing a centralised repository for digital resources. Key collections and libraries within HIVO include logos, product renders, templates, product documentation, and case studies, each designed to cater to the needs of specific teams.
For example, the marketing team now has immediate access to a complete suite of logos and high-quality renders, ensuring that campaigns and promotional materials maintain consistency with the Moddex brand. Meanwhile, sales teams rely on collections like “Spec Sheets” and “Project Handover” to provide clients with accurate technical details and warranties.
HIVO’s user-friendly interface has been instrumental in enhancing productivity across the organisation. With assets organised into intuitive collections and searchable by keywords or categories, teams can quickly locate and share resources without the need for extensive training.
For Clients, this means seamless access to essential sales and technical files like presentations, AutoCAD and Revit drawings, enabling them to engage and collaborate more effectively with Moddex. Additionally, HIVO’s access control features ensure that sensitive documents, such as product manuals or project-specific handovers, are only available to authorised users, safeguarding data security.
HIVO has also improved Moddex’s ability to distribute content both internally and externally. Teams can now share assets via secure links, eliminating the need for bulky email attachments. This capability has streamlined collaboration with external partners and clients, allowing Moddex to deliver polished, professional materials more efficiently.
Results
The adoption of HIVO has delivered measurable results for Moddex. The time spent searching for assets has decreased significantly, allowing marketing teams to focus on creating impactful campaigns, while sales teams are better equipped to deliver professional presentations and close deals faster. The centralisation of digital assets has also eliminated the risk of outdated files being used, ensuring that all departments are aligned in their messaging and output.
For clients, the improvements are evident in the streamlined delivery of accurate technical documentation, installation guides, and marketing collateral, enhancing the overall customer experience. Moddex now operates with greater consistency and agility, strengthening its reputation as an industry leader.
Conclusion
By implementing HIVO, Moddex has overcome the challenges of decentralised digital asset management, boosting efficiency and collaboration across its teams. The platform has become a cornerstone of Moddex’s operations, providing a reliable and intuitive system for managing and distributing content. As Moddex continues to innovate and grow, HIVO will remain a critical tool for maintaining their competitive edge and delivering exceptional value to their clients.